Big Data is a term used to describe large amounts of data that can be both structured and unstructured. It is usually used in the context of data processing and analytics, and the handling of data sets too large or complex for conventional data processing tools.
Big Data technologies are designed to process large and different types of data from many sources, which enable organizations to gain valuable insights from the data. This data can then be used to make better decisions, develop new products and services, and improve customer experience.
Big Data usually involves a lot of predictive analytics, including machine learning and artificial intelligence. Companies use Big Data analytic results in order to compete better in the market, identify trends and patterns, and improve customer service, among other things.
Big Data is also used in healthcare, for fraud detection, customer support, government surveillance, compliance enforcement, and even in the prediction of natural disasters.
Big Data has become a significant part of the modern computing environment, and businesses and organizations are investing heavily in Big Data technology. Some of the most popular Big Data platforms include Hadoop, Apache Spark, Apache Flink, and Amazon Web Services.